Personal Collection
Personal Collection

From humble beginnings with just a small warehouse and eight dealers in 2003, we've become one of the leading direct selling companies in the Philippines, with over 660 branches, our first international unit in Malaysia, and millions of successful dealers.

Personal Collection
Personal Collection
Personal Collection
Personal Collection
Personal Collection

From Humble Beginnings To a Life Made Great

PC began in a small, humble warehouse with eight dealers, eight employees, one product, Tuff Toilet Bowl Cleanser, and a noble purpose: to bring the Great Life to every family.

We proudly grew to 300 employees and 30 locations nationwide across the country.

We surpassed 1,000 employees, 100 branches, and broadened our product portfolio, reflecting our continued progress.

We moved into a new office, established regional depots nationwide, and expanded our product offerings to serve more Filipino families.

During the pandemic, we turned a moment of challenge into meaningful action by shifting to biodegradable packaging and launching the #GreenLifeGreatLife Movement.

We marked a new chapter in our journey with the opening of our very first international business unit in Malaysia.

We stepped into the cosmetics category with In the Mood lipsticks and brought our dealers into a more digital future with the launch of the PC App.

PC’s commitment to innovation and sustainability continues to gain recognition on the local, regional, and global stage, with 51 awards and counting. In 2026, sof & Mmmmm Serenity Fabric Conditioner added another milestone by winning the Household Care Asia Pacific category at the Mintel Most Innovative Awards.

Accreditations and Awards

Intertek Green Leaf Certified

Proud Member of DSAP

8 Product Categories

660+ Branches

Millions of Dealer

Hundreds of Products

The Great Life Goes Global

Visit the PC Malaysia Website

Vision

Vision

Vision

Great Life for Every Family.

Mission

Mission

Through heart-to-heart, we inspire and nurture everyone with life-changing opportunities.

Mission

Mission

Mission

Personal Collection was founded with a simple but powerful mission: to improve the lives of Filipinos through compassion—what we call Malasakit. It all began when our founder, Willie Evangelista, faced a setback but turned it into an opportunity to create a business that could make a real difference. Starting in a small warehouse with just eight employees, Willie envisioned a brighter future for millions of Filipinos who needed a viable business opportunity. He believed that by offering affordable, Filipino-made products for the home, he could empower families to improve their lives. What started with just eight dealers in 2003 has now grown to millions. From our first branch, we have expanded to over 600 nationwide—and in 2023, we proudly opened our first international business unit in Malaysia. As we’ve grown, so has our commitment to the environment. More than 80% of our products are now packaged in biodegradable materials, reflecting our core value of caring for the planet and ensuring a sustainable future for generations to come. After more than 20 years, we remain true to our promise of a Life Made Great. We continue to empower Filipinos by providing high-quality products and meaningful business opportunities, all while showing care for every Filipino home and the world we share.

Values

Responsibility for the environment

Responsibility for the environment

Aligning processes and products with the rational use of environmental resources

People Development

People Development

Prioritizing the well-being and growth of dealers and employees

Humility

Humility

Leading in modesty through the spirit of inclusion

Excellence

Excellence

Raising the standard and quality of doing business